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International growth · Local execution

Sell across Europe without building a local team first.

Ocethea acts as your on-the-ground sales execution team: we prospect, qualify, negotiate and close in the language of your target market.

15+ yearsMarket execution
30 countriesBusiness experience
2,500+Business meetings
5 languagesES · EN · FR · PT · IT
Sales execution
Not just market reports.
Local fluency
Language, culture and decision-making norms.
Full visibility
Pipeline, activity and results through ArianePro.
Who we are

Your on-the-ground team in Europe.

Ocethea is a European growth partner for companies entering new markets or expanding from one European country to another.

We are not a traditional consultancy that leaves you with a strategy deck. We make the calls, open the doors, run the meetings and follow up until opportunities move forward.

We support companies from the US, UK, Northern Europe, Germany and the Netherlands entering Southern Europe — and European companies expanding across borders. The common challenge is simple: you need someone local enough to be trusted and commercial enough to sell.

The problem

Cross-border sales usually fail in the follow-through.

Companies rarely fail because the opportunity is not there. They fail because nobody local is consistently moving the opportunity forward.

01

No team on the ground

Quarterly visits are not a market-entry strategy. Buyers need local presence, consistent follow-up and trust.

02

The message does not translate

Every market has its rhythm. What works in Germany, the UK or the Netherlands may fall flat in Spain, France or Portugal.

03

Leads are generated, then lost

Trade shows, campaigns and introductions create opportunities. Without structured follow-up, they disappear.

Services

Choose the level of support you need.

Start with a focused project or ask us to act as your outsourced sales team in the market.

Primary service

Outsourced Sales Team

We become your interim sales force in the target market, handling prospecting, qualification, negotiation and commercial follow-up.

You get immediate traction without the cost and risk of hiring a permanent local team before the market is proven.

  • Dedicated sales professional in your target market
  • Outbound calls, email, LinkedIn and local outreach
  • Lead qualification and pipeline management
  • Negotiation within agreed parameters
  • Weekly activity reporting
  • CRM visibility through ArianePro
Best for: companies that need revenue traction before committing to a permanent local hire.
Events

Trade Show Representation

We represent your brand at European trade shows with multilingual professionals who can qualify conversations in real time.

The real value comes after the event: structured follow-up, meeting setting and pipeline progression.

  • Pre-show target list and messaging
  • Stand briefing and product preparation
  • Multilingual stand representation
  • Real-time lead qualification
  • Follow-up within 48 hours
  • Post-show pipeline report
Best for: companies that want trade show ROI instead of a pile of uncalled business cards.
Planning

Market Entry Strategy

We validate the opportunity, define the right route to market and turn the decision into a practical action plan.

This is not an academic report. It is a commercial roadmap built by people who have entered these markets before.

  • Demand, competition and pricing validation
  • Recommended entry model
  • Regulatory and operational overview
  • Target segments and channel plan
  • Timeline and cost estimate
  • Actionable go-to-market plan
Best for: companies deciding whether and how to enter a specific European market.
Pipeline

Business Development & Lead Generation

We identify target accounts, run multi-channel outreach and secure qualified conversations with decision-makers.

  • ICP and target-account definition
  • Local market mapping
  • Email, phone and LinkedIn outreach
  • Lead qualification
  • Meeting scheduling
  • Monthly review and adjustment
Best for: companies that want qualified meetings in a new market without building a local BD team.
Operations

Operational Setup & Support

We help you solve the local practicalities that slow expansion down: introductions, setup, admin and early operating support.

  • Company registration guidance
  • Local professional introductions
  • Office or coworking sourcing
  • Banking setup support
  • Initial HR support
  • Operational troubleshooting
Best for: companies that need practical local support to get operational quickly.
How we work

A simple operating rhythm.

01

Clarify

You explain the market, objective and blockers. We tell you honestly if we can help.

02

Scope

You receive a clear proposal with deliverables, timeline, pricing and reporting cadence.

03

Execute

We start outreach, meetings, follow-up and partner conversations with weekly visibility.

04

Improve

We measure what happens, refine the approach and keep moving opportunities forward.

ArianePro

Your expansion dashboard.

Every client gets access to ArianePro, our platform for tracking activity, leads, meetings, opportunities and results in one place.

Your data stays on our own servers â€” never on public cloud.
✦ArianePro

Expansion overview

Pipeline, meetings and market activity across Europe.

Live dashboard
Pipeline value€24.8M
Meetings128
Active leads546
Pipeline+12.4%
Qualified
€7.6M
Proposal
€6.9M
Negotiation
€5.7M
Closing
€2.9M
Europe5 markets
Activity tracking Sales pipeline Market visibility
Fit

This is for companies that want execution.

This is for you if

  • You want to sell in a European market where you do not yet have a team.
  • You need traction, not another market study.
  • You value local fluency, structured reporting and accountability.
  • You are ready to invest in proper market expansion.

This is not for you if

  • You only want a low-cost freelancer to send cold emails.
  • You are not ready to follow up seriously on generated opportunities.
  • You want strategy without commercial action.
FAQ

Questions companies ask before starting.

We operate across Europe, with strongest coverage in Spain, Portugal, France and Italy. We also support Benelux and other European markets through vetted local partners.
Most engagements start within 1–2 weeks of signing. Trade show projects should ideally start at least 3 weeks before the event.
It depends on the scope. After the strategy call, we provide a clear proposal covering deliverables, timing and pricing.
For outsourced sales engagements, part of the compensation can be structured around closed and collected revenue. The exact model is defined during the proposal phase.
Yes. Many clients start with trade show representation, market entry strategy or lead generation, then move to an ongoing sales retainer once the opportunity is proven.
Next step

Let’s talk about your European growth plan.

In 15 minutes, we will tell you honestly whether Ocethea can help and what the first practical step should be.